SMARTER CUSTOMER
ACQUISITION
INNOVATIVE IDEAS THAT LEAD TO
MEASURABLE RESULTS.
Why Choose us?
ContactAbility specialises in delivering high-intent lead generation solutions at scale with the agility, focus & dedication of a small business! Established in 2004 and based in Sydney, Australia, ContactAbility is Australia's largest INDEPENDENT agency focussed on customer acquisition. During our 15 years of operation, we have helped over 500 organisations with their customer acquisition challenges. Our network of over 300 lead suppliers means that we have the ability to deliver highly customised acquisition solutions that are built to meet your exact needs.
OUR DIFFERENCE

Compliant & Transparent
As a data-based business, we have a strong focus on compliance & transparency across all client solutions. ContactAbility will never run a campaign without formal approval being received.

Performance-Based Pricing
Risk free - No leads, no fee!

Independent & Unbiased
Our recommendations will always be based upon performance to key metrics that our clients are seeking to achieve. Not skewed to channels or sites that we have a preference for.

Sydney Based - Work Worldwide
ContactAbility has successfully delivered campaigns across Asia Pacific, Europe & Africa. Our comprehensive publisher network enables us to reach all corners of the globe.

15+ Years Experience
During our 15 years of operation, we have helped over 500 organisations with their customer acquisition challenges.

Easy to work with, no jargon
Developing a customer acquisition strategy is complicated enough. We aim to avoid making it any harder by using buzz words / acronyms to further mystify.

Independence
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15+ Years Experience
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Sydney Based work worldwide
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard

Easy to work with, no jargon
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard
OUR FANS
At Made with Ed we know digital content marketing and use technology to tell stories and build relationships for some of Australia’s largest and most innovative brands. ContactAbility understand this and complement our creative approach by using email, social and sophisticated targeting to deliver our campaigns to the right audience and build direct relationships with consumers.
David Barthur Strategy Director and Partner, Made with Ed
ContactAbility implemented a 'test and learn' methodology... and as a result we have seen improvement on our marketing campaign results year on year
Scott Lewis Former Head of Online and Direct Sales, Vodafone
As a result of our work with ContactAbility we streamlined our data processes and subsequently saved the business significant marketing spend.
Mary Gabriel Former Direct Marketing Manager, Officeworks
The marketing landscape is almost totally driven by data. The challenge is that gaining access to accurate and quality consumer information in the Australian market is a minefield. What marketing campaigns need - and are sure to fail without - is information integrity. ContactAbility brings this to the table on day one. With a reputation for providing reliable, premium information and data strategy its easy to see why they are the top of the class in customer acquisition.
Ian Kennedy OAM & Author of The Power of One To One
Whenever someone asks me to recommend a data management consultancy I always put them in touch with ContactAbility.
Richard Pester Education & Training, ADMA
RAPP have been working with ContactAbility for nearly 5 years now and I wouldn't consider anybody else to help us with our data requirements. Working across a range of industries including Financial Services, TV and Entertainment, Automotive and Fundraising, we believe they have a great understanding of the market and what data is available.
Nick Cleeve Former Group Business Director, RAPP
ContactAbility are a nice combination of intelligence and agility – they know what drives response from a strategy perspective but they are also utterly pragmatic when it comes to the fast paced demands of today’s marketing!
Douglas Nicol Creative Partner, The Works Sydney
I had the pleasure to work with ContactAbility for 3 years while at Nestlé. With our first job together, they were given a stiff target of 100,000 completed Lifestyle Surveys in a very tight deadline of 3 weeks. They not only achieved the target in the timeframe, they also exceeded it by an extra 10,000 completed surveys! In subsequent years, I worked with ContactAbility to form closer relationships between the brands such as Nescafé to achieve our brand acquisition targets. ContactAbility is a company you want to keep in your back pocket for all your lead generation targets if you want great conversion rates.
Helen Rudolf Relationship Marketing Manager, Oceania, Nestle
Realising a return on investment of $5 for every $1 spent exceeded all Telstra's expectations. Particularly with a combined 20% response rate from marketing campaigns that over 6 months reached more than 1 million prospects.
Sean Quilter Former Group Manager, Telstra
As the Direct Marketing Manager for a leading Medical Services Business in New Zealand, I was extremely impressed with ContactAbility & their commitment to helping us drive business success through high-quality lead generation.
We engaged their services to help drive people into our clinics. Their activity performed extremely well, producing over 30% appointment rates. Because of this success, we have looked at adopting these leads on a permanent basis. The Leadership team @ ContactAbility has gone out of their way to add value to our business, traveling to NZ to train our contact centre team & also making very valuable suggestions on our internal lead management process.
I would highly recommend Contactability to any business looking to grow it's customer base!
Direct Marketing Manager Leading Medical Services Business - New Zealand
NeuRA has partnered with ContactAbility for more than five years, helping us build a sustainable database of mail responsive donors.
They have always prioritised our needs, provided considered recommendations and facilitated easy and on-time data transfer. They are a great team that is easy to do business with, whilst also maintaining a customer focussed approach over many years.
Andrew Eisenhauer Direct Marketing & Events Manager Neura (Neuroscience Research Australia)
ContactAbility were a founding partner to our business that enabled us to grow our customer base on a consistent & scalable basis. ContactAbility’s ability to scale our lead generation activity, was a direct contributing factor to our successful ASX listing in 2016.
Their expertise in a variety of media channels & overall insights into the Insurance sector ensured that they became a trusted advisor to our senior management team.
I have no hesitation in recommending ContactAbility for all aspects of lead generation & customer acquisition.
Melissa Moore Marketing Manager Freedom Insurance
Since our initial engagement back in August 2017, ContactAbility has constantly sought to deliver new & innovative solutions to drive leads for our business. Furthermore, with such a keen focus on compliance & adherence to privacy principles, we have no doubt that our brand is safe in their hands.
Whilst lead generation & customer acquisition overall is a complex process, the delivery of leads, care & desire to achieve success for their clients cannot be matched. On this basis, I have no hesitation in recommending ContactAbility’s services
Shaun McNamara Partner, Bizcompare
ContactAbility were introduced to me as an agency that truly understood the importance of being a trusted advisor. In an environment of strict regulatory compliance, Contactability could be counted upon to ensure our growth strategy was absolutely compliant & "on-brand" across multiple media channels.
Putting aside the strong results they delivered, their down to earth, friendly approach to business made it easy to work with them".
I would certainly not hesitate to recommend the ContactAbility team.
Neil Tavender Group Head of Sales & Marketing Careers Australia Group
ContactAbility was referred to me as a result of the success they had delivered for a number of other clients. ContactAbility is absolutely focussed on delivering the best possible outcomes for clients. Over and above that, they operate in a highly ethical & transparent manner.
I would recommend them as a "trusted partner" to any business seeking quality customer growth
Mathew Fagan Head of Digital Marketing Asia Pac
At Made with Ed we know digital content marketing and use technology to tell stories and build relationships for some of Australia’s largest and most innovative brands. ContactAbility understand this and complement our creative approach by using email, social and sophisticated targeting to deliver our campaigns to the right audience and build direct relationships with consumers.
David Barthur Strategy Director and Partner, Made with Ed
ContactAbility implemented a 'test and learn' methodology... and as a result we have seen improvement on our marketing campaign results year on year
Scott Lewis Former Head of Online and Direct Sales, Vodafone
As a result of our work with ContactAbility we streamlined our data processes and subsequently saved the business significant marketing spend.
Mary Gabriel Former Direct Marketing Manager, Officeworks
The marketing landscape is almost totally driven by data. The challenge is that gaining access to accurate and quality consumer information in the Australian market is a minefield. What marketing campaigns need - and are sure to fail without - is information integrity. ContactAbility brings this to the table on day one. With a reputation for providing reliable, premium information and data strategy its easy to see why they are the top of the class in customer acquisition.
Ian Kennedy OAM & Author of The Power of One To One
Whenever someone asks me to recommend a data management consultancy I always put them in touch with ContactAbility.
Richard Pester Education & Training, ADMA
RAPP have been working with ContactAbility for nearly 5 years now and I wouldn't consider anybody else to help us with our data requirements. Working across a range of industries including Financial Services, TV and Entertainment, Automotive and Fundraising, we believe they have a great understanding of the market and what data is available.
Nick Cleeve Former Group Business Director, RAPP
ContactAbility are a nice combination of intelligence and agility – they know what drives response from a strategy perspective but they are also utterly pragmatic when it comes to the fast paced demands of today’s marketing!
Douglas Nicol Creative Partner, The Works Sydney
I had the pleasure to work with ContactAbility for 3 years while at Nestlé. With our first job together, they were given a stiff target of 100,000 completed Lifestyle Surveys in a very tight deadline of 3 weeks. They not only achieved the target in the timeframe, they also exceeded it by an extra 10,000 completed surveys! In subsequent years, I worked with ContactAbility to form closer relationships between the brands such as Nescafé to achieve our brand acquisition targets. ContactAbility is a company you want to keep in your back pocket for all your lead generation targets if you want great conversion rates.
Helen Rudolf Relationship Marketing Manager, Oceania, Nestle
Realising a return on investment of $5 for every $1 spent exceeded all Telstra's expectations. Particularly with a combined 20% response rate from marketing campaigns that over 6 months reached more than 1 million prospects.
Sean Quilter Former Group Manager, Telstra
As the Direct Marketing Manager for a leading Medical Services Business in New Zealand, I was extremely impressed with ContactAbility & their commitment to helping us drive business success through high-quality lead generation.
We engaged their services to help drive people into our clinics. Their activity performed extremely well, producing over 30% appointment rates. Because of this success, we have looked at adopting these leads on a permanent basis. The Leadership team @ ContactAbility has gone out of their way to add value to our business, traveling to NZ to train our contact centre team & also making very valuable suggestions on our internal lead management process.
I would highly recommend Contactability to any business looking to grow it's customer base!
Direct Marketing Manager Leading Medical Services Business - New Zealand
NeuRA has partnered with ContactAbility for more than five years, helping us build a sustainable database of mail responsive donors.
They have always prioritised our needs, provided considered recommendations and facilitated easy and on-time data transfer. They are a great team that is easy to do business with, whilst also maintaining a customer focussed approach over many years.
Andrew Eisenhauer Direct Marketing & Events Manager Neura (Neuroscience Research Australia)
ContactAbility were a founding partner to our business that enabled us to grow our customer base on a consistent & scalable basis. ContactAbility’s ability to scale our lead generation activity, was a direct contributing factor to our successful ASX listing in 2016.
Their expertise in a variety of media channels & overall insights into the Insurance sector ensured that they became a trusted advisor to our senior management team.
I have no hesitation in recommending ContactAbility for all aspects of lead generation & customer acquisition.
Melissa Moore Marketing Manager Freedom Insurance
Since our initial engagement back in August 2017, ContactAbility has constantly sought to deliver new & innovative solutions to drive leads for our business. Furthermore, with such a keen focus on compliance & adherence to privacy principles, we have no doubt that our brand is safe in their hands.
Whilst lead generation & customer acquisition overall is a complex process, the delivery of leads, care & desire to achieve success for their clients cannot be matched. On this basis, I have no hesitation in recommending ContactAbility’s services
Shaun McNamara Partner, Bizcompare
ContactAbility were introduced to me as an agency that truly understood the importance of being a trusted advisor. In an environment of strict regulatory compliance, Contactability could be counted upon to ensure our growth strategy was absolutely compliant & "on-brand" across multiple media channels.
Putting aside the strong results they delivered, their down to earth, friendly approach to business made it easy to work with them".
I would certainly not hesitate to recommend the ContactAbility team.
Neil Tavender Group Head of Sales & Marketing Careers Australia Group
ContactAbility was referred to me as a result of the success they had delivered for a number of other clients. ContactAbility is absolutely focussed on delivering the best possible outcomes for clients. Over and above that, they operate in a highly ethical & transparent manner.
I would recommend them as a "trusted partner" to any business seeking quality customer growth
Mathew Fagan Head of Digital Marketing Asia Pac






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