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Why a Lead Nurture Campaign is Important for Conversion


Click-to-call: Have you included the jump offline in your path-to-purchase planning?


Love thy customer: 4 tips to get more intimate with your customers


The Power of SMS Marketing (Infograph)

Consider this: only 12% of Facebook posts and 29% of tweets are read. Now consider this: text message open rates are between 98-99% and almost all are read within the first five minutes. SMS marketing is a huge opportunity for small and large businesses to directly engage customers. This infograph from Slick Text shows us why mobile texting is a worthy medium. For more benefits check out our MessageMeDirect page.  Read More...

An interview with authors of The Big Data-Driven Business


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